Monday, March 17, 2008

Ads of Note: Ben Lee Blows Kohl's Away and More
Also: Brendan Benson Touches our Hearts and Dustin O'Halloran Scores Fashion


Posted by Mike Tunnicliffe in Ad Age Songs For Soap 03.03.08 @ 01:37 PM


Last week flew by with the Songs For Soap bloggers busy on a few other projects, so the posts haven't been quite as regular as they normally are, so here's a round-up of some of new spots that have recently hit our screens:

Kohl's Life In Rhythm Commercial featuring Ben Lee



While Aussie singer-songwriter Ben Lee's song "We Are All in This Together" plays, an increasingly strong wind blows around people, animals and several objects in this spring commercial for Kohl's. Lee first hit the airwaves as a teen sensation in the mid 1990s and struggled to make any impact in his early 20s, but he's now starting a nice comeback. His latest album "Ripe" features collaborations with well-known artists Benji Madden of Good Charlotte, Sara Watkins of Nickel Creek, Mandy Moore and the members of the band Rooney.

Apple - iPod Touch – Featuring Brendan Benson




The latest iPod commercial hit the screens last week, and it features the music of Brendan Benson, who is a member of The Raconteurs, a collaboration with Jack White of The White Stripes. The song "What I'm Looking For" from his last solo album was also used in a Sears commercial last year.

American Express – Diane von Furstenburg




Featuring the music of acclaimed classical pianist Dustin O'Halloran, Ms. Furstenburg is shown looking at designs in nature and working. She explains what she does in fashion, which is to make women feel confident. She then explains that is why she is a card member, as the beautiful soundtrack "Opus 28," by Dustin O'Halloran, plays in the background. O'Halloran's music has also been featured in the soundtrack for the 2006 Sofia Coppola film "Marie Antoinette."

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